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National Golf Management is Formed in Myrtle Beach

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<p>The two largest golf management companies in South Carolina have merged to create <strong>National Golf Management<&sol;strong>&comma; which becomes the 15th largest company of its kind in the country&period; The joint venture of <strong>Burroughs and Chapin Golf Management<&sol;strong> and <strong>Myrtle Beach National Company<&sol;strong> gives the new company a vested interest in 23 of the 90 golf courses along the 60-mile South Carolina coastal region referred to as the Grand Strand&comma; one of the most popular golf destinations in the world&period;<&sol;p>&NewLine;<p>The merger comes nearly seven months after the two companies entered into a letter of intent in August 2011&period; As part of the merger&comma; Bob Mauragas&comma; president of National Golf Management&comma; said that both companies had &&num;8220&semi;captured all the business efficiencies that were possible over the past five years&comma;&&num;8221&semi; so there will be great economies of scale and price stabilization within the market&period;<&sol;p>&NewLine;<p><strong>Twenty three courses<&sol;strong> will be controlled in some form by the new company&period; Fifteen courses will be owned and operated by National Golf Management &lpar;NGM&rpar;&period; An additional eight Myrtle Beach area courses will be operated by NGM&period;<&sol;p>&NewLine;<p>The list of courses includes the recently renovated <a title&equals;"Pine Lakes Golf Course" href&equals;"https&colon;&sol;&sol;www&period;onthegreenmagazine&period;com&sol;myrtle-beach-golf-courses&sol;pine-lakes-golf-course&sol;">Pine Lakes Country Club<&sol;a>&comma; the area&&num;8217&semi;s first golf resort&comma; which opened in 1927 and today is listed on the National Register of Historic Places&period; Also included are highly regarded <a title&equals;"Myrtle Beach National – Kings North" href&equals;"https&colon;&sol;&sol;www&period;onthegreenmagazine&period;com&sol;myrtle-beach-golf-courses&sol;myrtle-beach-national-kings-north&sol;">King&&num;8217&semi;s North<&sol;a> at Myrtle Beach National&comma; the <a title&equals;"Grand Dunes Golf Course" href&equals;"https&colon;&sol;&sol;www&period;onthegreenmagazine&period;com&sol;myrtle-beach-golf-courses&sol;grand-dunes-golf-course&sol;">Grande Dunes Resort Course<&sol;a>&comma; <a title&equals;"Pawleys Plantation Golf Course" href&equals;"https&colon;&sol;&sol;www&period;onthegreenmagazine&period;com&sol;myrtle-beach-golf-courses&sol;pawleys-plantation-golf-course&sol;">Pawleys Plantation Golf and Country Club<&sol;a> and <a title&equals;"Tidewater Golf Course" href&equals;"https&colon;&sol;&sol;www&period;onthegreenmagazine&period;com&sol;myrtle-beach-golf-courses&sol;tidewater-golf-course&sol;">Tidewater Plantation and Golf<&sol;a>&period;<&sol;p>&NewLine;<p>According to a Golf Inc&period; magazine 2011 study&comma; NGM will also be the 19th largest golf management company worldwide&period; Each of the merging companies will continue to own other entities in the golf and travel industry&comma; including hotels and golf package companies&comma; as this merger only involves the courses&period;<&sol;p>&NewLine;<p>&&num;8220&semi;Our goal is to create an entity that will take advantage of the experience&comma; marketing assets and the best practices of both companies&comma;&&num;8221&semi; offered Mauragas&period;<&sol;p>&NewLine;<p>With more than 40 years of collective experience in golf management and destination marketing&comma; NGM will have greater ability to reach vacationing golfers through a variety of promotional efforts&period; Both companies have developed extensive databases and customer relations with tens of thousands of golfers throughout North America and beyond&period;<&sol;p>&NewLine;<p>Burroughs and Chapin has been integrally involved in Myrtle Beach community for more than 100 years&comma; making significant contributions to its development as one of America&&num;8217&semi;s leading vacation destinations&period; It will continue to operate its expansive residential and commercial developments that make it one of the most experienced and respected firms in the Southeast&period; Myrtle Beach National compliments that rock-solid business stability with years of golf course management and destination marketing know-how&period;<&sol;p>&NewLine;<p>The founding families of both companies will remain involved in NGM and they will continue to participate in the development of tourism for the Myrtle Beach area&comma; while keeping an eye on growth opportunities outside the area&period;<&sol;p>&NewLine;<p>&&num;8220&semi;Our joined efforts and assets will be beneficial to our customers and to the Myrtle Beach area&&num;8217&semi;s efforts to remain the leading golf vacation destination in the nation&comma; remarks Mauragas&period; &&num;8220&semi;Our goal is to be better&comma; not bigger&period; It&&num;8217&semi;s clear&comma; the more variety&comma; value and satisfaction we can provide to our customers&comma; the more we can claim a win-win for everyone involved&period;<&sol;p>&NewLine;<p>In addition to Mauragas&comma; who joined Myrtle Beach National in 2011 and has more than 25 years of executive leadership in the golf industry&comma; the management team of NGM will include Jim Woodring as executive vice president of marketing and interactive services&comma; Mike Turrise as director of human resources and Max Morgan as vice president of agronomy&period;<&sol;p>&NewLine;

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